Sunday, May 18

Alumnus-directed PSA series ‘Just Sayin’!’ aims to fight fire with comedy

Comedian Nina Tarr discusses Islamophobia while sitting inside a blanket fort and holding a flashlight below her face for a spooky effect. She shares her feelings in a video as part of “Just Sayin’!,” an online series of weekly humorous PSAs featuring comedians, among other public figures. Read more...

Photo: Comedian Nina Tarr created two PSA videos of “Just Sayin’,” an online comedy series created by alumnus Brent Bishop meant to urge discussion on various social matters. (Courtesy of Chloe Weaver)


LA hosts its first Matcha Fest, with foods ranging from cookies to creme brulees

The city of Los Angeles has never seen a festival with so matcha green. The Japanese powder produced by grinding green tea leaves was the centerpiece of a vibrantly verdant two-day festival in Miracle Mile. Read more...

Photo: Matcha LA Fest, Los Angeles’ first matcha festival, offered visitors a diverse selection of matcha-based products. While many merchants presented elaborate desserts, others provided visitors with the traditional green tea. Jade Leaf Matcha sampled its organic Japanese matcha tea, which they source from farms in Japan. (Alexandra Del Rosario/Daily Bruin senior staff)


Student tattoo artist finds connection and expression in ink

Loved ones and high school teachers told Leslie Young that pursuing art was unrealistic and financially straining. Nearly 100 tattoo clients later, Young has made her passion for the permanent art into a lucrative career. Read more...

Photo: Rising fourth-year financial actuarial mathematics student Leslie Young works as a tattoo artist at Evermore Tattoo Company. Young’s original tattoo designs, which she showcases on her Instagram page, reflect her Taiwanese-American upbringing. (Amy Dixon/Photo editor)


Alumna weaves together comedy, gore in new tale of mob mentality in social media

A double doorbell notification from an app, humorously referencing “The Postman Always Rings Twice,” signals gruesome death in Gretchen McNeil’s new book “#MurderTrending.” Huddled at her desk for nine weeks, the UCLA alumna said she produced a seemingly simple narrative following a teenager wrongly convicted of murder, layering it with broader commentary about the omnipresence of social media. Read more...

Photo: Alumna Gretchen McNeil’s upcoming novel “#MurderTrending” takes place in a future where government-sanctioned executions are livestreamed via an app. Meant to serve as a commentary on the impact of social media, McNeil said the books reveals how the internet can magnify society’s worst impulses. The young adult novel will be released Tuesday. (Kristie-Valerie Hoang/Daily Bruin senior staff)


UCLA staff’s book explores intersection of sustainability, marketing

Nike’s “Considered,” a line of shoes made of cannabis, was released in 2005. Though the company expected the eco-friendly hemp design to attract environmentally conscious consumers, critics panned the earthy look of the shoes and called them “air hobbits.” “Considered” is one of many unsuccessful corporate attempts to market environmental sustainability that Magali Delmas mentions in her book, “The Green Bundle: Pairing the Market with the Planet,” which releases Tuesday. Read more...

Photo: UCLA professor Magali Delmas’ new book discusses how companies can incorporate green, or ecologically friendly, products that encourage consumers to decrease their environmental footprint. (Courtesy of Lenny Washington)



DESMA student wins Miss Korea USA pageant rocking design from fellow Bruin

Lily Chaeyoun Kim never considered participating in a pageant until she was approached by a Korean designer at a hair salon in October. The designer happened to be sitting next to Kim at the salon and asked her to model for her in Los Angeles Fashion Week. Read more...

Photo: Rising third-year Carisse (CJ) Zepeda, a design media arts student, spent only two days designing a bikini for rising third-year Lily Chaeyoun Kim to wear in the Miss Korea USA pageant. (Courtesy of Danny Lee)



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