For Jude McCarthy, gaining more than 31,000 followers on his baking account is just the icing on the cake. The first-year sociology student said he first began documenting his baking career for his close friends and family in 2015 on the Instagram account @judebakescakes. Read more...

Photo: First-year sociology student Jude McCarthy started his baking Instagram account @judebakescakes in 2015. Since then, he has posted more than 240 desserts and gained more than 31,000 followers. (Courtesy of Jude McCarthy)

Michelle Tran’s plants overgrew the boundaries of her camera roll and established roots on social media. The fourth-year human biology and society student created an Instagram account, @plantedbymich, in May to document her plant collection. Read more...

Photo: Fourth-year human biology and society student Michelle Tran, said her Instagram account @plantedbymich grew from boredom in quarantine, but the account has now amassed more than 1,800 followers. (Xuxin Zhang/Daily Bruin staff)

This post was updated Oct. 25 at 6:44 p.m. Within two weeks of going live, Vijay Patel’s online store amassed nearly $1,000 in profits – though none of it will be kept. Read more...

Photo: Vijay Patel and three of his friends founded Fit Your Values, a clothing store that sells items themed around various social justice movements. Since launching the site, they have made $1,000 in profits and donated it all to the Black Lives Matter movement. (Courtney Quirmbach/Daily Bruin)